MySQL Error Occured

1267 : Illegal mix of collations (latin1_swedish_ci,IMPLICIT) and (utf8_general_ci,COERCIBLE) for operation '='

QUERY
SELECT * FROM `shop_products` WHERE `alias` = 'Börner_600.jpg' AND `isDeleted` = 0 AND `isLive` = 1 LIMIT 0, 1